The Magic Tent will transcend television and take advantage of expanding technology to deliver the learning experience across every socioeconomic group.

The Magic Tent will use the characters, stories and music from the television series as a foundation for:

• Radio Programming
• Interactive Websites
• Tablet Games
• Mobile Phone Games and Messaging
• Books, Magazines, and Comics
• Downloadable Music and CDs
• Live Shows, Plays, and Events

Each platform will promote the same messages and drive home the importance of critical thinking, problem solving, leadership, and peacemaking.

Programming for all media will be produced in each target region's most popular languages and will further expand the reach of the message to teens and adults.

Developing multiple platforms allows us to reach affluent families in big cities, the middle-class, and those at the bottom of the pyramid.

The message is for everyone.